The Free People story begins in the 1970s, when founder Dick Hayne opened the brand’s first brick-and-mortar store in West Philadelphia. Over time, the eclectic label evolved into Urban Outfitters, but later, in 1984, Free People was relaunched as its own entity. Designed with a romantic, adventurous aesthetic, Free People caters to a contemporary bohemian lifestyle, highlighting creative spirit and effortless confidence with a unique do-it-yourself sensibility